While working with Hello Heart, I led and managed this award-winning campaign through concepting, design, and creative production for their first integrated, national B2B brand awareness campaign for the Dot-to-Dot feature. I oversaw full campaign design and production, including the photoshoot and video shoot shot oversees, ensuring the creative vision was executed seamlessly. The work included a landing page, digital banners, OOH billboards, and a commercial spot, all designed to make heart health approachable and engaging.
Awards:
-2023 AVA Digital Awards: Platinum Winner
-Digiday Awards: Best Branding Campaign
-Titan Health Awards: Platinum Winner